The Legal Marketing Association has announced its 2015 winners for the Social/Interactive Media Award, and first place goes to PRG’s Post-Election Campaign!
Here is an excerpt from the LMA summary:
What began as a mere post-election email effort in 2010 has blossomed into a full marketing campaign undertaken by the Policy Resolution Group at Bracewell & Giuliani LLP.
PRG’s cutting-edge counsel uses industry-leading technology to help clients and contacts better understand what the 2014 election’s probable impact would be on the markets and industries served by Bracewell. The goal of this project was to build on PRG’s 2012 post-election “super” e-newsletter with expanded use of technologies (e.g., webinar, broadcast email, video, social media, blog) to more thoroughly convey the firm’s knowledge and experience to its target markets.
See the full PRG Post Election Update here.